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Polaroid Instant Cameras and Film are BACK!

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(image source | Photography Bay)

A while back Polaroid broke the hearts of photo enthusiasts everywhere and cancelled production of its classic 600 instant film. Hearing the out cry of real photographers everywhere, the brand is releasing a modernized version of the OneStep PIC 1000 camera and ten packs of the 600 film. The cameras set to sell for under $100., should be in stores by years end! The new version of the PIC 1000 will be available in a variety of finishes, including the wood design shown above.

Supported by a strategic relationship with Summit Global Group, a longtime Polaroid partner, and The Impossible Project, the manufacturer of classic film for Polaroid film cameras, Polaroid will offer a completely redesigned, modern version of the Polaroid OneStep camera, the PIC 1000. The PIC 1000 will be available in a range of fun colors and use classic Polaroid Color 600 Instant Film to produce the brand’s classic white border instant pictures. The Polaroid Color 600 Instant Film will work with both classic and new Polaroid cameras and will be offered in packs of 10 pictures. The new classic PIC 1000 camera and instant color film will be available at national retailers in 2010. -Polaroid Press Release

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(image source | Photography Bay)

Source | Photography Bay

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