Posted By: dmatasavich

(image source | Barnes & Noble)
Reveal, explore, and celebrate the fascinating LEGO® story in The LEGO® Book. From its beginnings in a carpenter’s workshop and the development of the first plastic brick, to the group’s current position as an international brand, a timeline highlights key moments in LEGO® history.
Fascinating facts on every significant LEGO® product line, theme park, video game, artwork, competition, club, collectible and more combine with images from the LEGO Group’s photo archives-many seen here for the first time-and inspiring ideas on how to make a variety of things from just a few bricks. Packaged in a beautiful slip case with cutting-edge design, this two-volume set also features Standing Small-a 96-page book celebrating the minifigure.
Buy it here.
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Posted By: dmatasavich

(image source | Flickr user MacLane)
Oh no, here comes my inner nerd once again. Check out the Flickr photo pool for CubeDudes. CubeDudes are demented, but still oddly awesome LEGO block figures of all your favorite characters. Everyone from comic book characters to fast food icons (check out the scary Ronald McDonald above). See the entire flickr pool here.

(image source | Flickr user MacLane)
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Posted By: dmatasavich

(image source | Jeffrey Tsang @ AS|D LABS - All Rights Reserved)
The AS|D DROP blog now allows comments to be left on our blog posts. So, come on everyone and join in the conversation!
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Posted By: dmatasavich

(image source | invdr)
Designer & student Jonathan Yule created this conceptual map to illustrate the interactive process of a child with LEGO’s. Oddly enough, when you think about it, a child working with LEGO’s is a complex process of imagination and thought within the limits of the toys - a process very similar to that encountered by us as adults when working in all aspects of design. Yule’s map is available in A1 poster size, for $80. Get your here.
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Posted By: dmatasavich

(image source | I Believe in Advertising)
The television, although a great source of entertainment, it’s also
known as the idiot box. And in recent years, its influence on children, due to the content, has become a growing concern among parents.
However, as parents, we can’t stop children from watching television, but we can offer an alternative form of entertainment. One that builds their minds and imagination.
We developed a campaign, which showed scenes from television programmes that were not suitable for children, like drugs, sex and violence. Then, we used the Lego blocks to censor the subject.

(image source | I Believe in Advertising)

(image source | I Believe in Advertising)
Agency | Naga DDB Malaysia
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Posted By: dmatasavich

(image source | LEGO)
I recently checked out the stats for this here blog and came across some interesting facts. First, we have received 6 hits from the fine State of Montana, so congrats on finally getting online to you country boys and gals. Second, the two most viewed categories on the DROP are LEGO and Sex. No, I am not kidding. After seeing those stats I am both intrigued and scared by what you crazy kids are into these days. Anyway, here is a LEGO post for all of you out there.
The LEGO Rolling Cookie Cutter is direct from the classic toy maker itself. As the product name indicates, you just roll the cutter along the cookie dough and bam - 2″ x 2″ LEGO block cookies. As a LEGO nerd and having recently become a regular Julia Childs, baking my own cookies at home, this is perfect for someone as cool as I. Oh, and maybe even some of the kids out there. Beyond this cutter, LEGO also offers a full line of home products for your use. See them all here.
Now remember kids, if you are gonna put your fingers in the dough, wear a glove.
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